Excellent artworking skills underpin just about every creative project I do. I generate great-looking, accurate artwork, and pretty fast too. Even if I am not actually designing a site or interactive solution, it is essential to be able to work with created artwork, and in some cases modify it significantly to optimise it for construction and multi-platform delivery.
Arty, not farty
When it comes to designing for you, I will always aim to deliver a graphical solution that really answers the brief.
Arty? – maybe. Effective? – definitely. But never, ever farty.
You can rely on me
As you might expect, all of the artwork on this site is designed and generated by me. I’ve been using the main Adobe creative applications for many, many years, and this enables me to work seamlessly with almost any creative outfit. I’m a whizz with Photoshop and pretty handy in Illustrator, too. I also posses a very strong skill-set in Fireworks.
Better workflow and teamwork
Another crucial advantage I offer is the ability to work effectively with other designers, not only helping them to turn designs into pixel-perfect websites, but also working with them to solve workflow issues as well. Check out this article about using Keeping your Illustrator artwork manageable, and this one about using Illustrator with Flash.
Fireworks vs Photoshop – who wins?
My answer to the age-old Fireworks vs Photoshop debate is “I use both!”. I’ve taken the time to learn Fireworks thoroughly, as I did with Photoshop, and it really pays dividends.
My other answer is that it is the artworker or designer that counts far more than the choice of application, in many cases. Arguably, Fireworks IS the better solution for many web projects, but the trouble is some designers don’t use it effectively, because they don’t know it well enough… whereas I do.